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Nova AI Website Builder

Nova plans and AI credits explained

Help centre › Nova AI Website Builder

On this page

  • What uses a credit
  • The plans
  • When your credits run out
  • Credits used on something that went wrong
  • Changing plan

More in Nova AI Website Builder

  • Fixing common problems in Nova
  • Getting started with Nova AI Website Builder
  • Nova plans and AI credits explained
  • Publishing your Nova project to your own domain

Last updated: 26 October 2026

Nova uses AI credits. This article explains what uses them, how many each plan includes, and what happens when they run out.

What uses a credit

Each message you send Nova uses one credit, whether it's a new idea or a change to your project. These don't use credits:

  • browsing and previewing your project,
  • editing by hand in Edit Mode,
  • publishing.

To get the most from your credits, make each message count. Ask for related changes together, and use Improve Prompt before you build so the first version is closer to what you want.

The plans

PlanPriceAI creditsPublished projects
FreeFree3 (one-off)Preview link only
Start£9.99 a month15 a month1
Build£19.99 a month35 a month5
Grow£39.99 a month85 a month15
Scale£99.99 a month200 a month30

Every paid plan includes unlimited drafts. Each plan also adds features to the one before it:

  • Start: publishing to your own domain, prompting with images and file attachments, Typeform and Google Forms, visitor analytics and a database.
  • Build: project instructions, custom image generation, code search and editing, and page performance analytics.
  • Grow: video generation, and recreating an existing website from its address.
  • Scale: early access to new features.

When your credits run out

Your project stays exactly as it is, and you can still view and share it. Credits refill on your billing date each month. Unused credits don't carry over to the next month.

If you need more before then, upgrade your plan from your client area. An upgrade gives you the extra credits straight away.

Credits used on something that went wrong

If Nova said it had made a change but didn't, or clearly failed to do what you asked, open a ticket with the details and we'll look into it.

Changing plan

You can move up or down a plan at any time. To change plan, open your Nova service in your client area and choose Upgrade/Downgrade, or open a ticket.

Still stuck?

Quick help, real people. Our support assistant answers straight away and checks your website, email and our service status to get you sorted fast. If it can't fix it, it passes you to our team, and every support ticket is looked after by a real person, one of the people who run the servers.

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